I'm Daniel James
A mindset and wellbeing coach, speaker, and the founder of The Prime Life Project.
I specialise in helping both individuals and organisations transform their approach to challenges and growth. Perhaps you're an ambitious professional feeling trapped by self-doubt despite outward success, or a business leader seeking to tackle workplace stress and build stronger team dynamics.
Whether you're navigating personal crossroads or looking to address workplace burnout and improve team wellbeing, my coaching programmes and workshops offer the framework to create lasting, meaningful change.
I'm Daniel James
A mindset and wellbeing coach, speaker, and the founder of The Prime Life Project.
I specialise in helping both individuals and organisations transform their approach to challenges and growth. Perhaps you're an ambitious professional feeling trapped by self-doubt despite outward success, or a business leader seeking to tackle workplace stress and build stronger team dynamics.
Whether you're navigating personal crossroads or looking to address workplace burnout and improve team wellbeing, my coaching programmes and workshops offer the framework to create lasting, meaningful change.
I'm Daniel James
A mindset and wellbeing coach, speaker, and the founder of The Prime Life Project.
I specialise in helping both individuals and organisations transform their approach to challenges and growth. Perhaps you're an ambitious professional feeling trapped by self-doubt despite outward success, or a business leader seeking to tackle workplace stress and build stronger team dynamics.
Whether you're navigating personal crossroads or looking to address workplace burnout and improve team wellbeing, my coaching programmes and workshops offer the framework to create lasting, meaningful change.
My Core Philosophy
I help people and teams reconnect with the power that's already within them.
My approach isn't about providing quick fixes or temporary motivation—it's about guiding you to rediscover the strength and resilience you already have within you.
Through my coaching, speaking engagements, and podcast, I create spaces where individuals and teams can challenge limiting beliefs, gain clarity about their path forward, and develop the confidence to consciously shape their future.
My Journey
My journey into mindset coaching began in the fitness industry, where I built a seemingly successful career as a personal trainer and fitness model.
I appeared on magazine covers and projected an image of achievement, but behind this façade lay someone battling depression and drowning under unrealistic expectations.
At 28, everything collapsed—my business, finances, and home. Moving back in with my parents, I hit rock bottom. This breakdown became my breakthrough. I discovered that true transformation isn't about fixing external circumstances; it's about rewriting the fundamental stories we tell ourselves about who we are and what we're capable of.
Through my own journey of rebuilding, I developed a deep understanding of how our mindset shapes every aspect of our reality—and how we can consciously reshape it to create lives of genuine fulfilment.
Today, I live with the clarity, confidence, and control I once thought impossible. I make decisions based on facts rather than fear, I'm building a business that fulfils me, and most importantly, I'm creating my life consciously rather than just reacting to whatever happens.
The tools and frameworks that transformed my life are exactly what I now share with my clients—because I've lived every principle I teach.
My Journey
My journey into mindset coaching began in the fitness industry, where I built a seemingly successful career as a personal trainer and fitness model.
I appeared on magazine covers and projected an image of achievement, but behind this façade lay someone battling depression and drowning under unrealistic expectations.
At 28, everything collapsed—my business, finances, and home. Moving back in with my parents, I hit rock bottom. This breakdown became my breakthrough. I discovered that true transformation isn't about fixing external circumstances; it's about rewriting the fundamental stories we tell ourselves about who we are and what we're capable of.
Through my own journey of rebuilding, I developed a deep understanding of how our mindset shapes every aspect of our reality—and how we can consciously reshape it to create lives of genuine fulfilment.
Today, I live with the clarity, confidence, and control I once thought impossible. I make decisions based on facts rather than fear, I'm building a business that fulfils me, and most importantly, I'm creating my life consciously rather than just reacting to whatever happens.
The tools and frameworks that transformed my life are exactly what I now share with my clients—because I've lived every principle I teach.
My Journey
My journey into mindset coaching began in the fitness industry, where I built a seemingly successful career as a personal trainer and fitness model.
I appeared on magazine covers and projected an image of achievement, but behind this façade lay someone battling depression and drowning under unrealistic expectations.
At 28, everything collapsed—my business, finances, and home. Moving back in with my parents, I hit rock bottom. This breakdown became my breakthrough. I discovered that true transformation isn't about fixing external circumstances; it's about rewriting the fundamental stories we tell ourselves about who we are and what we're capable of.
Through my own journey of rebuilding, I developed a deep understanding of how our mindset shapes every aspect of our reality—and how we can consciously reshape it to create lives of genuine fulfilment.
Today, I live with the clarity, confidence, and control I once thought impossible. I make decisions based on facts rather than fear, I'm building a business that fulfils me, and most importantly, I'm creating my life consciously rather than just reacting to whatever happens.
The tools and frameworks that transformed my life are exactly what I now share with my clients—because I've lived every principle I teach.
The Framework for Transformation
Live With Clarity, Confidence, and Control
I provide the framework and guidance to:
Identify limiting beliefs that are holding you back
Transform your relationship with challenges and setbacks
Develop mental resilience that supports lasting change
Take consistent action toward meaningful goals
Feel confident, fulfilled and empowered
When you understand that you're not broken—just miseducated by life—you unlock the ability to reprogram your mind and create real change.
The Framework for Transformation
Live With Clarity, Confidence, and Control
I provide the framework and guidance to:
Identify limiting beliefs that are holding you back
Transform your relationship with challenges and setbacks
Develop mental resilience that supports lasting change
Take consistent action toward meaningful goals
Feel confident, fulfilled and empowered
When you understand that you're not broken—just miseducated by life—you unlock the ability to reprogram your mind and create real change.
The Framework for Transformation
Live With Clarity, Confidence, and Control
I provide the framework and guidance to:
Identify limiting beliefs that are holding you back
Transform your relationship with challenges and setbacks
Develop mental resilience that supports lasting change
Take consistent action toward meaningful goals
Feel confident, fulfilled and empowered
When you understand that you're not broken—just miseducated by life—you unlock the ability to reprogram your mind and create real change.
Ways we can work together
Speaking & Keynotes
I deliver impactful talks such as 'The Identity Shift', 'Mastering Your Mindset & Internal Dialogue', and 'The True Resilience Method' for organisations seeking to enhance employee wellbeing and performance.
One-to-One Coaching
For those seeking personalised guidance, I offer bespoke coaching relationships designed to address your specific challenges and accelerate your journey toward clarity, confidence, and control.
Group Coaching & Programmes
The Ascend programme guides you through six transformative modules focused on vision, mindset, overcoming barriers, building a new identity, defending your growth, and sustaining evolution.
Corporate & Team Programs
Tailored workshops and programmes for organisations seeking to enhance team resilience, mindset, and performance. These sessions are specifically designed to improve employee wellbeing and create lasting positive change in the workplace.
Ways we can work together
Speaking & Keynotes
I deliver impactful talks such as 'The Identity Shift', 'Mastering Your Mindset & Internal Dialogue', and 'The True Resilience Method' for organisations seeking to enhance employee wellbeing and performance.
One-to-One Coaching
For those seeking personalised guidance, I offer bespoke coaching relationships designed to address your specific challenges and accelerate your journey toward clarity, confidence, and control.
Group Coaching & Programmes
The Ascend programme guides you through six transformative modules focused on vision, mindset, overcoming barriers, building a new identity, defending your growth, and sustaining evolution.
Corporate & Team Programs
Tailored workshops and programmes for organisations seeking to enhance team resilience, mindset, and performance. These sessions are specifically designed to improve employee wellbeing and create lasting positive change in the workplace.
Ways we can work together
Speaking & Keynotes
I deliver impactful talks such as 'The Identity Shift', 'Mastering Your Mindset & Internal Dialogue', and 'The True Resilience Method' for organisations seeking to enhance employee wellbeing and performance.
One-to-One Coaching
For those seeking personalised guidance, I offer bespoke coaching relationships designed to address your specific challenges and accelerate your journey toward clarity, confidence, and control.
Group Coaching & Programmes
The Ascend programme guides you through six transformative modules focused on vision, mindset, overcoming barriers, building a new identity, defending your growth, and sustaining evolution.
Corporate & Team Programs
Tailored workshops and programmes for organisations seeking to enhance team resilience, mindset, and performance. These sessions are specifically designed to improve employee wellbeing and create lasting positive change in the workplace.
Your journey starts here
Whether you're an individual ready to rewrite your personal narrative or an organisation looking to foster resilience and wellbeing in your team, I'm here to guide you through the process.
Let's explore how we can work together to help you—or your entire team—live with clarity, confidence, and control.
Your journey starts here
Whether you're an individual ready to rewrite your personal narrative or an organisation looking to foster resilience and wellbeing in your team, I'm here to guide you through the process.
Let's explore how we can work together to help you—or your entire team—live with clarity, confidence, and control.
Your journey starts here
Whether you're an individual ready to rewrite your personal narrative or an organisation looking to foster resilience and wellbeing in your team, I'm here to guide you through the process.
Let's explore how we can work together to help you—or your entire team—live with clarity, confidence, and control.